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Ayurvedic Celebrations of Christmas and New Year

“Jingle Bells, Jingle Bells, and Jingle all the way, Santa Claus is coming to town, riding on his sleigh!”

So finally it is Christmas Time and time for a New Year!!!

The entire atmosphere is laced with the spirit of Christmas from churches to lighted streets to colorfully decorated shops. It’s that time of the year when everyone is encouraged to be joyful, charitable, generous and kind. The festivity and spirit of this season pervade all, and no one can resist its joyous essence. But the festive season also brings in with it a lot of stress. Overindulgence with food and festivity leaves a person bloated, hung-over, miserable and with a worse state of overall health. All these things add up to more stress. However, it can be prevented with Ayurveda.

Some of the simple things that can be adhered to by the people during the festive season to avoid stress during the Christmas season are:

An Ayurvedic Toast

Christmas is celebrated during the cold winter months in the northern hemisphere. In order to keep the body warm a drink with the right kind of spices and ayurvedic herbs will be of great help. The things required to make a healthy warm drink that can be toasted on Christmas is :

Ingredients

  • 5 – 6 fresh mint leaves
  • 5 – 6 holy basil leaves
  • 4 – 5 lemongrass stalks about 6 inches long
  • 1 cup of water
  • 1 cup of orange or apple juice
  • Salt or sugar as preferred

Instructions

  1. Boil water over medium heat
  2. Let it boil gently for about one minute
  3. Put the mint, basil leaves and roughly chopped lemongrass in a glass with one cup of orange or apple juice
  4. Add 3 teaspoons of salt or raw sugar
  5. Pour boiling water slowly into the glass
  6. Cover and let it rest for five minutes

This drink is best suited for those with respiratory ailments like a cough and cold. This drink is also used to enhance immunity by balancing all the three doshas.

Cooking an Ayurvedic Dinner

An ayurvedic meal comprising of grains, beans or lentils, vegetables are healthy and are effective in keeping diseases at bay. They also help in digestion and add variety, taste, and interest to the meal.
The festive seasons are meant for us to enjoy and are important for our mental well – being. Proper healthy food is essential to balance the Doshas.

Branolia Chemicals have ayurvedic health tonics to address various issues related to bodily functions. Branolia’s Honey Guard, Livonia, Bitocough are all essential ayurvedic health tonics to balance the doshas.

The saying, “ A man is what he eats” is taken a step further by Ayurveda which also adds that it is not only what one eats but also how and when. Ayurveda always recommends a balanced approach to eating food that is fresh, digestible, satisfying our senses and prepared with love and care.

 

Address Air Pollution with Ayurveda

Air pollution

A week before Diwali India woke up to some astonishing facts published by the WHO (World Health Organisation) on the present condition of air pollution in India. The study highlighted that about 1 lakh children in India have died because of air pollution in the year 2016. Another study conducted by Greenpeace, a social work organization also published a report stating that 1.2 million deaths are occurring in India every year on account of the bad quality of air inhaled by the people. The current rise in environmental problems associated with the well –beings of humans are forcing folks to look at Ayurveda, a traditional system of medicine.

Ayurveda aims towards balancing the entire eco-system of human existence in the best possible way. The main benefit of Ayurvedic medicine is that it is not only curative but at the same time preventive and restorative. It is well known that polluted air is one of the primary causes of adding toxins to our body making it more assailable to lung-related diseases and infections. Extreme cases have also come in the forefront where people have been afflicted with lung cancer. According to Ayurveda an increase in toxin content in the body leads to an imbalance in the Tridoshas. Ayurvedic treatment is solely based on the premise that a proper balance between Vata, Kapha and Pitta is essential for the proper functioning of the human body. Ayurveda has an entire spectrum of methods to address this issue.

Ayurveda prescribes certain herbs to tackle the ill –effects of air pollution. The most important herbs prescribed by Ayurveda are:

  1. Tulsi – It is often referred to as the mother of all medicinal herbs. It is known to balance the Kapha dosha and is one of the key ingredients in the treatment of asthma, and other chronic respiratory disorders. It is also regarded as one of the most formidable anti-viral herbs with anti-microbial properties. The Tulsi plant also acts as an air purifier and if placed near the main entrance of a house will help in keeping the environment clean and pure.
  2. Triphala – There is a popular saying that is used amongst the Ayurvedic practitioners in India that with the proper use of Triphala all ailments related to the human body can be treated. Triphala is a combination of three fruits namely, Haritaki, Amalaki and Bibhitaki. Triphala is particularly effective in removing toxins from the human body. It also helps in balancing the Tridosha, which is a necessary component for good health.
  3. Vasaka or Vasak – It is a medicinal herb which is used to treat many ailments like asthma, bronchitis, and various other disorders. It is also used as an expectorant and a bronchodilator. The use of this herb can help fight ailments related to a lung Vasak is used as an ingredient in Bitocough, a cough syrup from Branolia Chemicals.

All the three key ingredients prescribed in Ayurveda for better functioning of the lungs and improving body constitution against the harshness of the external environment is present in Bitocough, an Ayurvedic formulation for fighting cough and cold. Bitocough is an effective shield in combating the adverse impact of air pollution and resultant lung disorders.

A Dream Come True – Swapna Barman

“ Na jitle bari phirbo na”, these were the words Swapna Barman had told her mother when she visited her family before traveling to play at the 2018  Asian Games. Determination they say is the most critical predictor of success. This rang true for Swapna Barman, a girl from the Ghospara village situated on the fringes of Jalpaiguri town in North Bengal. Determination coupled with hard work and discipline connotes the strength of one’s mind to translate dreams and desires into reality. The story of Swapna Barman is all about her tenacity, hard work, and determination.

It was the 11th day of the Asian Games in the Gelora Bung Karno Stadium in Jakarta. History was waiting in the wings to write a new story. Swapna, a girl from West Bengal was in extreme pain as the shoes that she was wearing were not designed for her six –toe feet. To add to her suffering a gum infection was troubling her since the first day of the Asian Games. But her determination to achieve her goal in life pegged her on. Before the sun began its westward journey, Swapna had created history. She had become the first Indian athlete to win a gold medal at the Heptathlon.

For Swapna Barman, this was no mean feat. Since her childhood, she was different from the others as she had six toes on each foot. From childhood, she had to struggle hard to fulfill her desires. Her father a rickshaw puller and mother a tea – picker had to struggle to earn a decent livelihood to sustain the daily needs of the family. The cost of training and sponsorship were a distant dream for Swapna. One of her biggest challenges was to find the right footwear. It was always a painful affair for Swapna to run in her ill-fitting shoes.

The events of the Heptathlon tested her grit and determination. One of the events in the heptathlon, the Shot-put, was a challenge for Swapna because of her physical abnormality of having a six toe feet and also for the pain in her jaw. She had to place the shot put against the painful jaw and cheek. Moreover, the regular shot put shoes wouldn’t fit her and was too painful. Each time she moved her swollen gums would cause excruciating pain. Swapna proved that with willpower, resolve and resilience success is not just a word in the dictionary.

Swapna Barman is an inspiration for many girls. Success stories are more often a story of opportunities, hard work, long hours and determination. Success happens in the long run when determination turns to look like talent.

Branolia Chemical Works, with an experience of over 100 years in the field of manufacturing Ayurvedic medicine in many ways similar to Swapna Barman. Their grit and determination in the face of all odds to manufacture good quality ayurvedic medicine are visible in the market reach of their product.

Branolia Chemicals salutes winners like Swapna Barman for her spirit and attitude.

Ayurvedic Medical Tourism – A SWOT Analysis

Ayurvedic treatment and medication have captured the attention of the global population since ages. Ayurveda has gained popularity in recent times because of its overall approach towards diseases, the simplicity of the procedures and the availability of cure from chronic and incurable diseases with the use of herbs. The formation of the Ministry of Ayush in 2014 and the steps taken by the government in promoting Ayurvedic treatment and medicine globally have given it a much-needed boost. This year in the 4th International Ayurveda Congress held in the Netherlands, Ayurveda was hailed as the mother of modern medicine. This global recognition is turning India into a prime destination for ayurvedic health tourism. India with its natural abundance of forest resources, the climate, and easy availability of herbs is best suited for therapeutic and rejuvenating ayurvedic treatment. A techno-centric lifestyle, increasing level of stress, anxiety, wrong food habits have encouraged more and more people to opt for ayurvedic health tourism.

A study of the Strengths, Weaknesses, Opportunities, and Threats of the Ayurvedic Tourism will give a proper insight:

Strengths

  • It is part of the traditional health sector and is in vogue since ages
  • A source of alternative medicine and is recognized globally
  • Strong support from the government
  • A large number of herbal medicine and ayurvedic treatments are available easily
  • Hospitals and ayurvedic dispensaries in all the states of India
  • The huge resource base of doctors with necessary skill sets from recognized universities and institutions
  • Government funded research labs across India to study herbs and herbal medicines

Weakness

  • Low on technology
  • Lack of globally accepted standards
  • Lack of integration with the mainstream market
  • Irregular supply of raw material

Opportunities

  • Lifestyle issues of the people like, stress, wrong food habits, anxiety to name a few
  • Increased knowhow of alternative cures
  • The rise in demand for alternative medical treatment with the high cost of healthcare facilities

Threats

  • Lack of measures to standardize medicines and herbs used in Ayurvedic treatment
  • Non-availability of certain herbs on a regular basis
  • Lack of innovation and research and development in the segment of ayurvedic medicine
  • Adopting modern techniques for the diagnosis of diseases
  • A SWOT analysis will help the health tourism in India to identify new opportunities and to focus on long-term benefits.

India currently offers an array of ayurvedic medicine for the overall well-being of the people using them. Branolia Chemical Works has been offering a range of herbal products that have been well accepted by people across all genres. The offerings from Branolia Chemical Works comprises of

  1. Branolia – The flagship product of the company also known as a memory enhancer is in circulation for more than a century
  2. Livonia – To help in the digestion process
  3. Kulerron – To fight anemia and increase the hemoglobin count in the blood
  4. Bellytone – To remove constipation
  5. Bitocough – Used in the cure for a cough and cold
  6. Honeyguard – This ayurvedic medicine brings with it the goodness of honey and some other medicinal herbs.

The impact of ayurvedic tourism will increase the overall economic positioning of the entire ayurvedic industry and will also give it a boost globally.

Ministry of AYUSH Signs MoU to Promote Medicinal Herbs

The National Medicinal Plants Board (NMPB), Ministry of AYUSH, in order to address the scarcity in the supply of medicinal herbs has signed an MOU (Memorandum of Understanding) with the Tribal Cooperative Marketing Development Federation of India Ltd. (TRIFED) recently. The main purpose behind the signing of the MoU is to stimulate the production of medicinal herbs in the tribal areas. This will have a dual benefit of promoting livelihood among the tribal people along with the increased production of good quality medicinal herbs.

The main activities that the MoU envisages on promoting are:

  • Identification of new medicinal plants that are grown in the tribal areas.
  • To encourage and endorse skill up gradation and capacity building for the gatherers.
  • The SHGs functioning under the Van Dhan Vikas  Kendra will receive the necessary financial assistance and hand-holding to help them grow good quality Medicinal and Aromatic Plants (MAPs). Training and awareness building exercises will be conducted on Good Agricultural Practices (GAP) & Good Field Collection Practices (GFCP). The  Van-Dhan Vikas Kendra promote medicinal herbal gardens.
  • A research and testing center will be established based on standards laid down in consultation with NMPB,Ministry of AYUSH where further studies on potential medicinal plants can be undertaken.
  • Establishing a supply chain system for Minor Forest Produce to generate employment and help the local people get suitable compensation for their produce.

The usage of herbs to treat ailments has been in vogue since time immemorial. Traditional medicines have evolved from the knowledge, skills, and practices that were solely dependent on the availability of herbs locally. It has been observed in recent times with population rise, insufficient availability of drugs and rising cost of treatment has led to a growing trend in the use of ayurvedic medicinal herbs as a source of medicine for a variety of human ailments. The biggest challenge that the ayurvedic industry is facing currently is the scarcity of good quality medicinal herbs. This MOU will transfer the onus to tribals who have an intimate knowledge of the forests and collect forest produce to help both in conservation and increase the availability of medicinal plants through improved collection methods. It is also felt that the MOU will help indigenous people to become cultivators of medicinal plants through medicinal plant gardens.

We at  Branolia Chemical Works believe that this MoU will act as an important enabler in making medicinal plants available to the Ayurvedic industry and go a long way in making Indian system of medicine a mainstay in Indian health system.

We at Branolia Chemical Works have constantly strived to bring quality products to the masses at prices that are pocket-friendly. Ayurvedic formulations using medicinal herbs like Kulekhara, Ashwagandha, Brahmi, Vasak, Pipul, Jasthimadhu, Kalmegh is being successfully manufactured by Branolia Chemical Works for the past 95 years and address health problems like anemia, constipation, jaundice, loss of appetite, indigestion, flatulence, dyspepsia, congested liver, enlarged liver etc.

 

 

 

Stay Healthy During Monsoon with Ayurveda

Monsoon stems from an Arabic word meaning ‘seasons’. After the hot and humid summer months, the rains come as a blessing for one and all. Whether it drizzles or comes down as a wall of water, the soft vibration over the green landscape that mutes the noises of daily life reduces the intense speed of our usual activities. The monsoon season is a time of introspection, a period which through nature’s support is ideal for meditation and Ayurvedic treatments.

In Ayurveda, every season has its advantages and disadvantages. Each season is also accompanied by some doshas. Monsoon is the time when the Vata Dosha prevails. Ayurveda primarily focuses on cleansing the body of substances that cause diseases thus re-establishing harmony and balance. The doshas that attain priority during the monsoon season are:

a) Vata – It increases during the monsoon season which is the main cause of weakened digestion, acidic atmospheric conditions and gas produced from the earth and;

b) Pitta – Accumulation of Pitta due to the atmospheric condition gives rise to various stomach ailments.

In order to keep both Vata and Pitta under control, certain food and lifestyle changes are mandatory.

Branolia Chemicals has a potpourri of solutions to tackle the aggravation of Vata and accumulation of Pitta.

The best of therapeutic ayurvedic medicines from the house of Branolia Chemicals are:

  1. Branolia’s Honey Guard – This formulation brings along with it the goodness of Tulsi, Jostimadhu, Ashwagandha, Sunth and Honey to help in digestion and also to prevent cough and cold. It also acts as a health protector which can be consumed by people of all ages. This formulation also helps in fighting disease-causing Tulsi(Ocimum sanctum)  which has been frequently recommended by the Ayurvedic research community because of its ability to fight lifestyle diseases resulting from imbalances of Vata and Pitta.
  2. Bitocough – The essential ingredients used in the making of Bitocough, are Vasak, Pipul, Tulsi, and Jastimadhu. Vasak one of the key herbs in Bitocough has expectorant properties and acts as a bronchodilator. It is greatly used in respiratory troubles. It relieves a cough and fights off respiratory infections. It also helps in the management of asthma. Vasak and Tulsi are the most important ingredients in all ayurvedic cough syrup to fight cough and cold.
  3. Bellytone – During the monsoon, weakened digestion due to the acidic atmospheric condition is one of the prime cause of all diseases. Bellytone from the house of Branolia Chemicals is an ayurvedic syrup which tackles the gastrointestinal problems arising in this particular season. The herbs used in the making of Bellytone are Haritaki, Sonapata, and Ajowan. Consumption of these herbs helps balance the Vata and Pitta dosha in the body.
  4. Livonia –Regular intake of Livonia during the monsoon months works together in a synergistic manner to create an effect that is far more powerful and also more balanced than the effect created by individual herbs. It is one of best tonic to enhance the overall functioning of the liver.

Regular intake of these formulations from the house of Branolia Chemicals will help balance Vata and Pitta dosha in the body and fight against the onslaught of diseases during the monsoon.

Odisha Winning The Anaemia Battle

The results from the recently published NFHS IV data reveal that Anaemia is on the downslide in Odisha. However, the battle is yet to be won, with sizeable numbers still having a low hemoglobin counts.

Incidence of Anaemia NFHS 4 (2015-16) NFHS 3 (2005-06)
Children 6-59 months 44.6% 65%
Non-Pregnant Women (15-49) 51.2% 60.9%
Pregnant Women (15-49) 47.6% 68.1%
All women (15-49) 51% 61.1%
Men (15-49) 28.4% 33.9%

How did Odisha manage to turn around the slide, which is not only for the incidence of Anaemia but also for other key health indicators?

The story of the transformation of the trajectory of the Odisha health indicators is a story of focus, planning, dedication and an honest implementation effort.

1. Enabling Environment:

Odisha has enjoyed political stability since 2003 which has resulted in unhindered policy focus on the development of the state. There has been a significant increase in government spending on health and nutrition with an annual grown rate of more than 20%. The State governments Health Equity Strategy brought in dedicated attention to improving the health of the most disadvantaged people in the State, and recognize the particularly poor health status of Scheduled Tribes and Scheduled Castes and the KBK+ districts. The Nutritional Operation Plan launched by the state targets below 6 yr age children in the 15 high burden districts of the State.

2. Geographical focus on the poorest districts (KBK+)

The Health Equity Strategy and the Nutrition Operational Plan prioritization of KBK+ districts resulted in targeted health and development investment in these areas, and service delivery innovations tailored to the KBK+ context. The National Rural Health Mission expenditure saw a spurt by 45% in KBK+ districts between 2008–09 and 2012–13, in comparison to 28% in other districts. The KBK+ districts include Kalahandi, Nabarangpur,  Nuapada,  Koraput, Rayagada, Malkangiri, Balangir, Sonepur,  Ganjam, Nayagarh and Jajpur.

3.Improving service delivery

A number of initiatives have been taken including construction and renovation of health facilities, training of community health workers, community-based rapid diagnostic kits and introduction of mobile health units. Mobile health units have been particularly of great help in reaching health care to the remotest villages.

4. Increasing women’s access to health services

Odisha has focused on making access to health care and nutrition services more favorable for women and girls. The health facilities are now more gender sensitive including construction of female toilets and partitions in labor rooms for privacy and dignity. Significant strides have been made in strengthening the capacity of female frontline health workers. Adolescent Anaemia Control Program and Village Health and Nutrition Days have contributed in increasing female access. The Janani Suraksha Yojana has made a significant contribution to increasing institutional delivery in the state. Innovative schemes like Mamata and Janani Sishu Suraksha Karyakram provide cashless deliveries and treatment of sick neonates have helped keep the momentum of health services focus on women going.

While significant strides have been made, the job is not fully done yet. Branolia salutes the political leadership, state bureaucracy, health managers, doctors, paramedics, community health workers and citizens of the state in bringing about this turnaround.

Branolia on its part is playing a small role for a healthy Odisha by increasing access to its herbal formulations across the state. Kulerron a formulation based on Kulekhara plant, the best known Ayurvedic herb to fight against Anaemia for fighting Anaemia is now available in a large number of retail counters in the State and is seeing a big uptake. Our other products like Branolia (for increasing mental alertness and well being), Livonia (for regulating liver function), Bellytone (for keeping digestive system tuned and Bitocough (for cold) are extremely popular in Odisha.

Branolia Chemical Works remains committed to health care of the state and will keep providing high-quality ayurvedic formulation to our customers in Odisha.